PPC BLOG

If you’re a small business owner in the UK, whether you're a builder, tradesperson, local service provider or a small agency, you’ve...

When it comes to digital marketing, a common question arises: Should you invest in Google Ads or SEO?

For many, Google Ads is the gateway to visibility—but running a successful campaign isn’t as simple as hitting “launch.”

It's easy to stumble into common pitfalls with your Google Ads, these can drain your budget without yielding desired results.

Small businesses in Hertfordshire face the challenge of standing out in a crowded market.

If you’re a small business in Hertfordshire, hiring a Google Ads specialist who understands your unique needs is crucial.

In the fast-paced world of digital marketing, Google Advertising stands as a cornerstone for small businesses aiming to drive targeted...

Small businesses are continually seeking cost-effective ways to improve their online visibility and drive targeted traffic to their...

In a bustling digital marketing landscape, small businesses are continually seeking effective and efficient ways to maximise their online...

Navigating the world of online advertising can be daunting for small business owners, especially those new to pay-per-click (PPC)...

In the dynamic world of digital marketing, mastering lead generation is vital for small business success. Google Ads stands out as a key...

Starting and running a small business can be challenging, but with the right advertising and marketing strategies, it's possible to reach...

In June 2022, Google Ads introduced a new ad format called Responsive Search Ads (RSAs), replacing the previous Expanded Text Ads (ETAs)....

Google Ads is an effective marketing tool for small businesses because it allows you to reach a large, local, and targeted audience with...

When I first started working on Google Ads for small businesses back in 2018 I’ll be honest… I didn’t know what I was doing.

PPC language can seem intimidating at first, but learn some of the basic terms and you'll soon start picking the rest up in no time.

A PPC brief is different from a full marketing brief. It helps you create a structured campaign and remain focussed in the future.

Are you tired of trying to manage your PPC campaigns on your own, without seeing the results you want? Maybe it's time to use a PPC Service.

There are plenty of articles out there telling you how to write effective, compelling, or engaging Google Ads - but this isn’t one of them.