LAUNCH

YOUR ADVERTS,
YOUR CAMPAIGNS,
YOUR BUSINESS,

WITH GOOGLE ADS SETUP

EXPERT GOOGLE ADS SETUP FOR LEAD GENERATION

Google Ads can be a game-changer for your business—helping you reach your ideal customers at the exact moment they’re searching for your services. But if your campaigns aren’t set up correctly, you could end up wasting budget without seeing meaningful results. That’s where I come in. As an experienced Google Ads specialist, I ensure your Google Ads setup is done right from the start, setting you up for long-term success.

From keyword research and ad structuring to conversion tracking and budget optimisation, my Google Ads setup service provides everything you need to start running high-performing campaigns that drive leads and sales.

WHAT IS GOOGLE ADS SETUP?

Getting started with Google Ads involves more than just picking a few keywords and writing an ad.

A well-structured campaign requires careful planning to ensure you’re reaching the right audience, minimising wasted spend, and achieving measurable returns. A Google Ads setup is the process of building out a campaign that’s designed for success. This includes everything from choosing the best campaign type, refining audience targeting, and writing compelling ad copy, to ensuring accurate tracking so you can measure your success effectively.

With my expert Google Ads setup service, you don’t have to worry about navigating the complexities of the platform—I handle it all for you, so you can focus on growing your business while your ads start working behind the scenes.

Once your campaign is live and driving traffic, you might want ongoing support to keep it running efficiently. That’s why I also offer Google Ads management and optimisation services, so your ads continue to perform at their best.

YOUR GOOGLE ADS SETUP WILL INCLUDE...

Every business is different, which is why my setup is tailored to your specific goals. Whether you already have a Google Ads account or need to create one from scratch, here’s what’s included:

Initial Strategy Call – We’ll discuss your business objectives, target audience, and advertising goals.
Competitor Analysis – A deep dive into your industry to see what’s working for competitors and how we can give you an edge.
Keyword Research & Selection – Identifying high-intent keywords to target users actively searching for your products or services.
Campaign Structure Planning – Designing an ad account layout that is easy to manage and optimised for performance.
Search & Negative Keywords – Refining targeting to ensure you’re attracting the right traffic while avoiding irrelevant clicks.
Ad Copywriting – Crafting compelling ads that stand out in search results and drive conversions.
Budget & Bidding Strategy – Setting up an optimised budget plan to maximise your return on investment while controlling costs.
Conversion Tracking Setup – Ensuring that every click and action is measured, so you know exactly what’s working.
Launch Support & Testing – Making sure everything is running smoothly before going live.
Post-Launch Check-In – A follow-up review to assess performance and make initial optimisations.

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BENEFITS OF GOOGLE ADS SETUP

Trying to decide if support with your Google Ads setup is the right choice for your business? Here are just some of the benefits of trusting a Google Ads specialist with your setup.

Instant brand visibility

Google Ads places your business at the top of search results, giving you immediate exposure to potential customers actively looking for your products or services.

Highly targeted advertising

With precise audience targeting based on location, demographics, and search intent, your ads reach the right people at the right time.

Measurable results

Unlike traditional advertising, every aspect of a Google Ads campaign is trackable. With proper setup, you’ll gain valuable insights into what’s driving conversions and where to optimise.

Cost-effective marketing

With Google Ads, you’re in full control of your budget. You only pay when someone clicks on your ad, ensuring your ad spend is going toward genuine interest and potential leads.

An advantage over your competitors

A well-structured Google Ads campaign gives you an advantage over competitors who aren’t leveraging paid search effectively. With expert setup, your business stands out and captures more market share.

GOOGLE CERTIFIED & PARTNERED

Looking for Google Ads Services you can trust? I’m a Google Ads certified specialist, which means I’ve been trained and tested on the latest Google Ads best practices. My approach is always data-driven, ensuring that every campaign is optimised for the best possible performance.

GOOGLE ADS SERVICES

REQUEST YOUR FREE GOOGLE ADS KEYWORD RESEARCH TODAY

Not sure whether PPC and Google Ads is the right direction for you and your business?

Claim your free keyword research from me today. I'll give you an idea of how much you can expect to spend for your keywords and how many leads you might see in return.

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FAQS ABOUT GOOGLE ADS SETUP

How long does the Google Ads setup process take, and when can I expect to see results?

The Google Ads setup process typically takes between 1-2 weeks, this includes all the keyword, audience, and competitor research. Most of the setup occurs offline, giving you a chance to review it before it goes live. Once live, you can expect to see traffic to your website within the first couple of days. It will take some time for high quality traffic and leads to come through as Google Advertising is a process that needs continued optimisation.

Will I need ongoing Google Ads management after the setup, or can I run the campaigns myself?

Google Ads shouldn't be left on their own. You may continue to get traffic and leads if you leave it, but over time results will stagnate. To get the most out of Google Ads you should keep keywords and adverts regularly updated. Whether you decide to manage this yourself, or bring someone in to manage your Google Ads is up to you. As part of my setup process, I help manage the ads after launch up to the end of our first month together.

What industries or types of businesses benefit most from Google Ads, and is it suitable for my specific business?

Google Ads is a versatile advertising platform that can be highly effective for a wide range of industries. Whether you’re looking to generate leads, drive online sales, or increase brand awareness, Google Ads can be tailored to fit different business models and goals. However, some industries tend to see higher returns on investment (ROI) due to the nature of search intent, competition levels, and audience behaviour.

Industries That Benefit Most from Google Ads

Local Service-Based Businesses (Plumbers, Electricians, Locksmiths, Cleaning Services)
- Google Ads is highly effective for businesses offering local services since potential customers often search for immediate solutions.
- Example: A customer searches for “emergency plumber near me”, clicks your ad, and books your service within minutes.
Professional Services (Lawyers, Accountants, Financial Advisors, Consultants)
- Many professional services rely on lead generation, and Google Ads allows businesses to target high-intent users searching for expert assistance.
- Example: Someone needing legal advice searches for “best divorce lawyer in [city]” and contacts the firm through a Google Ad.
E-Commerce & Retail Businesses (Online Stores, Fashion Brands, Electronics)
- Google Shopping Ads and Search Ads help businesses drive product sales by targeting customers actively looking to purchase.
- Example: A shopper searches for “best running shoes for marathon training” and clicks an ad to buy directly from the website.
Event & Hospitality Businesses (Hotels, Restaurants, Event Planners, Wedding Venues)
- Google Ads helps businesses in the hospitality industry capture local and travel-related searches.
- Example: A couple looking for “affordable wedding venues in Bedfordshire” clicks an ad and books a tour.

Is Google Ads Right for Your Business?

If your business relies on attracting customers through Google searches, local services, lead generation, online sales, or bookings, then Google Ads is likely a highly effective marketing channel for you. The key to success is ensuring your campaigns are well-structured, highly targeted, and optimised for conversions—which is where expert setup and management come in.

If you’re unsure whether Google Ads is a good fit for your industry or need a customised strategy, I offer free consultations to help you assess your business’s potential for Google Ads success. Get in touch today to explore how Google Ads can work for you!

What if I've done my own setup but I'm not seeing results?

Not seeing the results you’d hoped for? It’s probably time to analyse and optimise your campaigns to keep things aligned with your KPIs and business objectives. You may decide ongoing Google Ads management is what you need to take your business to the next level. I’m happy to discuss which PPC service would suit you best.

YOUR ADVERTS, YOUR CAMPAIGNS, YOUR BUSINESS,