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PPC BLOG


Google Ads Checklist for Hertfordshire Businesses: 10 Local PPC Tips That Work
If you run a local business in Hertfordshire, getting found online by nearby customers is more important than ever, and Google Ads can be...


How I Helped a Painter & Decorator Generate 291 Leads on a Modest Google Ads Budget
When this Hertfordshire-based painter and decorator got in touch in late 2022, they had no online presence, not even a website. Their...


5 Signs You’ve Outgrown DIY Google Ads
When you first launched your business, managing your own Google Ads made sense. It was cost-effective, gave you control, and allowed you...


How Nonprofits Can Get $10,000/Month in Free Google Ads - And Actually Use It to Drive Impact
If you're a nonprofit, charity, or social enterprise looking to raise awareness, attract donors, or promote your services online, but...


How I Helped a Wedding Photographer Increase Leads with Google Ads Management
When this wedding photography business reached out to me, they had an existing Google Ads account, but they were struggling to see...


How Much Should Small Businesses Spend on Google Ads in 2025?
If you’re a small business owner in the UK, whether you're a builder, tradesperson, local service provider or a small agency, you’ve...


Is Google Ads or SEO Better For Your Business?
When it comes to digital marketing, a common question arises: Should you invest in Google Ads or SEO?


How I Managed An Equestrian Brand’s Google Ads To Deliver 14x ROAS
This client came to me in November 2023 with a desire for a Google Ads Audit to get a handle on a Google Ads account.


How Professional Google Ads Management Boosts Small Business Growth
For many, Google Ads is the gateway to visibility—but running a successful campaign isn’t as simple as hitting “launch.”


5 Common Google Ads Mistakes Small Businesses in Hertfordshire Make (And How to Fix Them)
It's easy to stumble into common pitfalls with your Google Ads, these can drain your budget without yielding desired results.
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